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| Business FAQ | School FAQ |
Questions and Answers for Business
Why Should I advertise at MyLocalAdSpace.com?
There are many great reasons to advertise with MyLocalAdSpace.com. But we feel the top three reasons you and your company will benefit are:
- We use proprietary software written specifically to optimize all of the content on our site so that it is easily searchable by Google, Yahoo!, Bing and other Internet search engines. As a result, your business listing on MLAS will get indexed by these engines. As our site grows, the chances for your MLAS listing appearing higher in the search results of all major search engines increase. The exciting part for businesses with existing website is that your MLAS listing makes search engines consider your existing website even more relevant. That means your current web site (if linked from within your ad on our site) will also receive a boost in recognition and potentially a much higher position in the search results. In other words, advertising on MLAS could directly benefit your existing web site's listing in major search engines!
- One of the greatest strengths of MLAS is that it gives you and your business the opportunity to give back to the community by supporting a local high school of your choice. Schools, in turn, will encourage their staff, students and school familys to use your products and/or services because showing their support to your business leads to continued support from your business. It's a win-win strategy!
- The features you receive on MLAS are second to none. So much so that we actually refer to your "ad" as a "mini-site". Chances are, your mini-site on MLAS has more features than your company website! Blogging, online coupons, business details, mapping, and social networking are all part of your MLAS mini-site. When you consider the strength of our features and combine it with our low monthly fee, we can't see how anyone wouldn't want to be a part of the MLAS community!
How does advertising on MLAS mean I'm giving back to the community?
When you subscribe to a MyLocalAdSpace.com mini-site, 25% of your advertising dollars get donated to the school in the community of your choice, in the form of a donation.
What if I want to give money to more than one school through MyLocalAdspace.com?
You can! You simply select that you'd like to support more than one school during your signup process, or you can upgrade your current package to include additional schools through your business back office.
Do I have the opportunity to reach out to consumers through MyLocalAdSpace.com?
Yes, in several ways. You can reach out through coupon email blasts, through your on-site blog, and we also provide links to social media accounts like Facebook, Twitter, MySpace and more. You can encourage interactivity by inviting consumers to rate your business or to write a review of your business for everyone to see (don't worry, you have the ability to remove inappropriate material!). MyLocalAdSpace.com has several affiliations with companies that provide unique and/or proprietary website content to many of the schools in your areas. Because those sites are used so frequently by parents and the community, links back to MyLocalAdSpace.com -- and your mini-site -- are consistently available for students, parents, and staff to see. As a direct supporter of their school, you'll reap the rewards and there are a number of ways to keep in steady contact with your customers so they keep coming back!
I am not Web Savvy, how do I know how to create my mini site at MyLocalAdSpace.com?
Creating your mini site at MyLocalAdSpace.com is simple! Once you sign in for the first time, you'll see lots of helpful information, videos and step by step "how to's".
I already spent a lot of money on my current website, why would I need this?
MyLocalAdSpace.com is not mean to replace your current website but is meant to greatly enhance it. How much traffic does your current site get? Your MyLocalAdSpace.com receives thousands of users per day which means your mini-site probably has more potential viewers per day than your existing site...but your mini-site can funnel that traffic back to your company web site via one of the multiple web links we provide for you. Major search engines like it when you have relevant content on "partner" sites that point back to your web site. This is called a backward link. MyLocalAdSpace.com was designed from the ground up to provide multiple high quality back links to your existing site and your social media pages. All of this leads to better exposure for your company and a lot of new potential visitors to your existing site.
How do I send out e-mail blast coupons to consumers?
It's nearly automatic! All you need to do is create or update your coupons on MyLocalAdSpace.com and our system sends out the appropriate updates via e-mail. Customers love to receive coupons and can sign up on our site to receive them from businesses in specific categories and zip codes. When a consumer chooses a category and zip code that matches yours, your coupon will automatically be queued to be sent to them via e-mail. Our Gold Package members can also add their own email list and send their coupons to consumers who don't know MLAS exists! This is a totally automatic way to introduce your products and services to people who are interested in them but may not even know you exist. Please note that coupons are not sent "real time". To avoid the possibility of "spamming" so we can improve the user experience and insure that we maintain a professional image in the eyes of our customers, we aggregate coupons and mail the updates to consumers only once per week. Please plan your coupon updates accordingly!
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What if I don't have a brick and mortar business? Can MyLocalAdSpace.com still help?
Of course. It doesn't matter what product or service you are selling, or where your location is (or, isn't)! The more ways you have to spread the word out about your products or services, the more likely you are to attract new customers and retain existing ones. Whether that relationship is real or "virtual" doesn't matter - and MyLocalAdSpace.com provides you with all the tools you need for either kind of relationship with your customer.
What if I want to be a national advertiser? Can MyLocalAdSpace.com help me?
Yes, we have national advertising space available that will make your business appear everywhere, no matter what part of the country you are in.
Do you use Google pay per click or something similar to get my site to the top of the search engines?
No, we use search engine optimization (SEO) to help make your site organically rise to the top of the major search engines.
What type of fundraising does MyLocalAdSpace.com do?
MyLocalAdSpace.com provides a method of fundraising that can be completely hands–off for the school. The MLAS system creates a residual monthly income for schools that can be as simple as depositing a check in the bank once a month. This helps free students, staff and parents from time consuming "one time" fundraisers that may or may not be successful. Our system supports local businesses that support their local schools.
Questions and Answers For Schools:
Is there a financial obligation for the School?
No, everything associated with MyLocalAdSpace.com is available free to the school or fundraising organization.
Why would a business want to support us?
Let's face it -- every business in your area wants to earn a profit. Your school offers local businesses a huge potential market. Using the power of MyLocalAdSpace.com marketing tools to target a loyal audience of customers who know that they benefit when purchasing from our advertisers means that business owners not only have the opportunity to make more money -- but they can feel GOOD about the way they do it!
If a business wants to support us, how can we aid in creating more sales to them?
Our studies show that parents are willing to shop at businesses they know directly support their children and we also know that when businesses find an advertising method that generates results, they generally continue using that advertising method. When you support the businesses that support your school, you're creating a win-win situation that encourages those businesses to continue supporting your school month after month. As part of your initial launch with MyLocalAdSpace.com, we can provide you with tools and resources to "get the word out" about the businesses that support your school to insure you continue to build your monthly income stream by maintaining existing advertisers and adding new ones.
How do we know what businesses support us?
Each school has its own "mini site" that displays all the businesses that directly support it. These businesses are prominently displayed on the schools mini-site as either a silver or gold sponsor.
What if we want a business to support us that currently does not?
The easiest way is to contact MyLocalAdSpace.com and let us know which business(es) you'd like to approach and we can do all of the legwork. If you prefer, you can contact them yourself. We can show you how to easily direct them to sign up online. Its a very simple and fast process that takes only a few minutes.
If the school opts to have a sales rep from My Local Ad Space approach the businesses/parents on behalf of the school will the school be able to approve and/or have any say in the sales rep that is provided?
Yes. Please contact us to discuss this in further detail.
Is it a guarantee that if we want a business to support us that they will?
No. Ultimately the decision to support your school comes directly from the business owner. Business owners are free to choose any participating school.
Will any business be able to become a supporter? (example - adult bookstores, liquor stores, bars)
No, there will be limitations on the types of businesses that we will allow to support you. For example, we will not allow adult themed businesses to be displayed as one of your supporters.
Can the businesses opt out at any time?
Yes. They may opt out at any time by deleting their account.
Can the school opt out at any time?
Yes, but if a school is receiving a monthly check that can be used for anything they choose, why would they?
Will the businesses/parents get a tax deduction for their support?
Businesses will most likely be able to deduct a portion of their monthly fees as an advertising expense. They may also be able to deduct a portion of their monthly fees as a charitable contribution. Of course, always contact a competent accountant to verify this information for any particular business or situation
How do we get started with MyLocalAdSpace.com?
Simply contact us and we will get your school setup.
Does MyLocalAdSpace.com help us in getting the word out to consumers?
Yes, we will provide several banners to be displayed at your school so parents and the community can see how to get to your mini site and view supporting businesses. We also provide decals and promotional materials to the businesses that shows they support your fundraising efforts.
How will the school know which businesses have supported and for how much?
In addition to seeing the gold and silver level supporters on the school's mini site, authorized school representatives can log on into their account and see reports including the amount of funds raised in the past, or what to expect in the next check.
We have multiple schools in a close range and some businesses have decided to support a different school. Can that be changed or can they support us too?
The business(es) have the ability to support as many schools as they would like. However, ultimately, it is the decision of the business owner of which school or schools that they would like to support.
What is the privacy policy associated with the website?
MyLocalAdSpace.com does not share or sell any information at all with regard to a business or a school/fundraiser for any reason. This includes our affiliated companies as well.